Photograph courtesy of OVO

Plus, a K-pop supergroup is collaborating with a Canadian accessories brand!

It’s hard not to be nostalgic in September. As back-to-school promotions flood our screens, academic anticipation hits an all-time high, as does our urge to shop for the latest fall trends. In this week’s news summary, brands were feeling the scholarly love – Canadian talent Ellie Mae released her Pre-Fall 2021 collection, K-pop’s Blackpink revealed her backpacks and collection collaboration OVO University of Toronto by Drake launches this weekend.

Drake’s Brand OVO partners with the University of Toronto for their new collection

Photograph courtesy of OVO

The King of Six has released his latest homage to his hometown – a capsule collection in partnership with the University of Toronto. Drake’s brand, October’s Very Own (OVO), collaborates with the school to celebrate Canadian excellence and the rapper’s roots. Proudly designed and made in Canada, the OVO x University of Toronto assortment includes 12 styles of college-inspired menswear, including a varsity jacket, polo shirt, athletic shorts and a baseball cap. Sure to be a coveted collection among Torontonians and graduates, the pieces will be released in-store and online at octobersveryown.com and the UofT Bookstore, starting August 21.

K-pop group Blackpink collaborates on a collection with Canadian brand Bugatti

Blackpink x Bugatti accessory collection
Photograph courtesy of Bugatti

Global K-Pop Sensation Blackpink and Canadian Accessories Brand Bugatti team up with a four-part collection of backpacks, bum bags, gym bags and other accessories, just in time for back-to-school shopping. In an adorable ode to their name, the assortment is only available in black and pink (because, of course, it is!). With a special launch event on August 21-22 at select Bentley stores, be sure to act quickly as we believe it will be sold out.

Clove sneakers have arrived in Canada

Clove came to Canada to save your feet! Specifically designed for healthcare workers, the brand is popular for delivering stylish, easy-to-clean, odor-resistant sneakers that provide long-lasting comfort throughout a 12-hour shift. Available in neutral and pastel colors, your feet will thank us later.

Ellie Mae unveils her Pre-Fall 2021 collection

Ellie Mae’s The 13-piece Pre-Fall collection inspired by “magic hour” landed this week at its flagship store in Toronto. The assortment features decadent hues of yellow, pink and sunset orange and features early fall essentials, from blazers to cardigans and blouses. If you’re looking to invest in a few key wardrobe items this season, here’s a good place to start.

Canadian brand Tkees will be available at Holt Renfrew

Capture the final weeks of summer with the arrival of a Canadian brand of contemporary footwear and clothing TKEES To Holt Renfrew. The brand known for its chic neutral color palette and minimalist sandals will be showcased in the luxury department store’s summer boutique until August 29. After that, TKEES will continue to be available for purchase in Holt Renfrew’s sportswear and footwear departments. There has never been a better time to have fun!

Hunter Boots announces new sustainability initiative

Iconic British heritage brand Hunter is launching its brand new sustainability and responsibility initiative: Hunter Protect. The beloved rain boot brand has been working on responsible initiatives since 2011, but its latest effort will focus primarily on protecting forests, resources and communities. Hunter made seven commitments to hold himself accountable and track his progress, including a pledge to donate an additional 15,000 pairs (they have donated over 150,000 to date) of fully functional boots to global charities, including those responding to natural disasters, pandemics and the refugee crisis.

Nordstrom launches Concept 014: found in translation

With Nordstrom new curated collection, Concept 014: Found in Translation, the luxury retailer celebrates classic menswear through “the prism of subterranean subcultures and global style.” The assortment includes pieces from Baracuta x Needles, Champion Tears and Eric Emanuel x New Era, as well as exclusive capsules from BEAMS Plus and Bel-Air Athletics, among others.

Nordstrom also donates five percent of the collection’s total sales to Children in need of defense (KIND), a US-based charity that protects unaccompanied and separated children. Until the end of October, Concept 014: Found in Translation is now available online and at the Nordstrom Pacific Center in Vancouver.



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